Personal Trainer in Solihull for Adults 40+
IB Body Wellness Coaching
Strength, nutrition, and weight loss in Solihull, Birmingham, West Midlands, in person and online
Lose weight, The Lazy Way
By Not Calorie Counting.
2026 is your year to reset and thrive!
Discover more ways to improve your health and well-being.
The Lazy Way Method
It is a simple, structured approach to weight loss designed for adults over 40 who want results without calorie counting, strict dieting, or complicated rules. It focuses on a small number of habits that create steady progress without taking over your life. Instead of tracking every meal, you follow clear guidelines around food quality, portion awareness, and meal timing so you can eat normally and still lose weight.
The method works by reducing the decisions you need to make each day. You follow a set routine for breakfast, lunch, and evening meals, with flexible options that fit your lifestyle. Strength training is added two to three times per week to improve metabolism, protect joints, and support long-term fat loss. Daily accountability keeps you consistent, and weekly check-ins help you stay on track without pressure or guilt.
The Lazy Way is built for people who want to feel better, move better, and lose weight in a way that feels manageable. It removes the stress of dieting and replaces it with simple habits you can maintain for life.
Below are previous challengers and winners in a 21 Day Challenge called WeDoTransformations. The link is attached at the bottom, so get yourself on the next challenge. I can send you some details on how you could win up to £7,000.
YOU CAN STILL START 2026 THE RIGHT WAY!
THEY TOOK ACTION
You could be next - 21 Days. Real Change. Real Prizes
THE WE DO TRANSFORMATIONS CHALLENGE
STARTING APRIL 6 2026
A REFINED EXPERIENCE FOR ANYONE WHO HOLD THEMSELVES TO A HIGHER STANDARD
This is not a casual fitness challenge.
This is a premium transformation experience designed for men who expect clarity, structure and results.
Over 21 days, you will follow a precise plan built around intelligent nutrition, strength-focused training, and daily accountability.
Every detail has been crafted to elevate your energy, confidence and performance.
At the end of the challenge
**ONE MAN EARNS THE PRIZE
EVERY OTHER MAN KNOWS HE DID NOT**
If you value discipline, progress and personal excellence, starting March 6 20 2026. Click for the link to get your game plan
https://www.wedotransformations.com/en/coach/f83bb868-9fd2-4a2d-8ceb-43fb12b27cba/#page-1
Contact Me For WeDoTransformations
About the Coach
Who am I?
My name is Israel Bailey, and I specialise in helping adults in Solihull and Birmingham lose weight, improve strength, and feel more in control of their health again. I have spent years coaching clients who want a simple, realistic approach that fits around work, family, and everyday life. My philosophy is built on clarity, consistency, and removing the overwhelm that stops most people from making progress.
Qualifications and Professional Background
I am a qualified Level 3 Personal Trainer, with a Level 4 qualification in Diabetes and Obesity Management, and qualified to coach circuit training and kettlebells, so I have the knowledge to help with behaviour change. I have spent years working with clients who want a simple, realistic approach that fits around work, family, and everyday life. My focus is on strength, mobility, metabolic health, and sustainable fat loss for people in their 40s, 50s and 60s.
Why I created the "Lazy Way Method"
Most people over 40 don't struggle because they lack discipline. They struggle because traditional dieting is too complicated and too restrictive. The Lazy Way method removes calorie counting and focuses on simple habits that deliver results without taking over your life. It's designed for peoplewho want to lose weight, feel better, and stay consistent without feeling like they're on a diet.
How I Work With Clients
I coach clients in Birmingham and Solihull through strength-focused sessions, personalised habit coaching, and clear weekly targets. Sessions can take place in a private setting, outdoors, or online, depending on what suits you best. Every client starts with a free consultation so I can have a better understanding of your goals and build a plan that fits your lifestyle.
Coaching That Respects Your Body, And Your Life
No bootcamps. No punishment workouts. No unrealistic expectations.
Just expert guidance, structured progression and a supportive environment designed for adults who want to feel better, not burnt out.
You’ll get:
• Personalised training plans
• Mobility and strength assessments
• Clear weekly structure
• Accountability and support
• Education that empowers you for life
I work with clients across Solihull, Shirley, Hall Green, Moseley, Kings Heath and the wider Birmingham area.
Online coaching is also available for adults across the UK.
Testimonials
Proudly Rated 5 Stars
I wish I had met Israel years ago. His attention to detail is incredible and he never give up on me when I am feeling low,
John, 32
Exceptional training and support.
Jane
I first met Israel at his Fitclubs in Birmingham but through one thing another I lost with him. After many years I had a Facebook recommendation and sent him a friends request. After a brief conversation, he invited me to one of his challenges based around nutrition and fitness and love it because it’s online, so it fits around my busy life.
I highly recommend Israel if your looking to get healthier and fitter.
Michael, 59
I really enjoy eating now because Israel gave me so many recipes and meal ideas. Along with the meal replacements that you can get through Israel, it’s easy to workout what your macros.
I now have maintained my weight for the last 6 months and it’s a lifestyle I will never give up
Emily, 35
I was recommended Israel’s 10 day challenge which is called a “Marathon”. Each 10 days is a lap and Israel coached me throughout the 10 days. I learnt a lot in the first lap but wanted to learn more.
I strongly recommend Israel’s challenges
Mand, 45
Outstanding service! I started on weightloss due to being yo-yo dieting. Israel started me on a 10 day challenge in a very supportive community. The shakes taste amazing and my favourite flavour is mint chocolate, just like having an ice cream smoothie everyday.
I wish I had started earlier, by the way I have lost 42llbs in a few months by sticking to the plan.
Patricia
Lost Weight & Gained Energy
“I joined Israel’s Eat Clean Challenge hoping for a small reset, but the results blew me away! I lost 5 lbs in just six days, felt less bloated, and had more energy than I’ve had in months. The meal plan was simple to follow, and the support kept me motivated. Highly recommend!” –
Sarah, 52
I worked with Israel nearly 7 years ago and lost 2 stone of baby weight. I moved and life got busy with a young family along with my career as a teacher so stopped doing what I learnt and the weight piled on with comfort eating. I got back in touch with Israel and made me feel welcome and I’m losing weight along having lot more energy for my young family.
Gem, 29
Excellent service! He was prompt, professional, and very knowledgeable. He handled everything with care and patience. I couldn't be more pleased with my result. Lost 1.5 stones
James, 61
Impeccable service from a fantastic provider. They were professional, friendly, and really made sure I was happy with every aspect of their service. I've already recommended him to several friends!
Barbara